Originally published on QSR Your franchise business is booming. After all, 2022 has been a solid year of growth for franchises as another 257,000 jobs were added and the number of franchised businesses grew by 17,000 with more predicted before the end of the year,...
News & Resources
plus marketing tips & trends for restaurants, franchises and entertainment venues
How Restaurants Can ‘Hack’ Social Media Algorithms
Originally published on QSR In today’s world of the internet and social media, content is produced at an overwhelming rate. In a single day, there are 4.75 million items shared by Facebook users each day, 95 million photos and videos shared on Instagram and about...
Why do Google and Facebook Have Your Critical Customer Data? Own Your Data and Own Your Future
Originally Published on Franchise Connect Magazine Without critical customer data, businesses are left stumbling around in the dark. Data provides necessary insight. For brick-and-mortar franchises, obtaining customer data is a critical component to grow a thriving...
Social Gravity
Increase your Social Gravity™ Overview - CogoBuzz integrated marketing solutions dramatically increase your social media success by understanding the algorithm, as it is described by hundreds of marketing experts, and using the platforms and solutions provided by...
Want to Gain More Valuable Social Media Followers? Here’s How On-Site Marketing Can Help.
Originally published on Entrepreneur.com Developing and executing compelling social media content takes a lot of work, and unfortunately, it is only a small piece of the formula that will lead to creating brand awareness and consumer messaging on social media...
Owning Your Customer Data Is the Key to Profitability. Here’s Why.
Originally published on Entrepreneur.com Gone are the days of blindly marketing to consumers and guessing what it is people want. Today, consistent communication with customers is critical when it comes to a thriving business. By owning your customer data, you can...
Five Ways to Utilize a WiFi Hotspot to Generate Immediate Restaurant Revenue
Originally published on ModernRestaurantManagement.com | Click here to see the article Building and maintaining a successful restaurant business isn’t easy. There are a thousand tasks in every day, and very few are planned. But one thing is a universal truth: Without...
4 Ways Businesses Are Changing Customer Behavior Through Technology
Click here to read the full article published in Brainz Magazine »In today’s world fraught with unexpected global crises and continued technological and digital advances, change takes place rapidly and consumer behavior is no exception. Consumer spending, which makes...
CogoBuzz Revenue-Generating Hotspot™ Solution Expands to Franchise Marketplace
NEWS PROVIDED BY CogoBuzz Jun 27, 2022, 09:00 ET MELBOURNE, Fla., June 27, 2022 /PRNewswire/ -- CogoBuzz™, a software platform powered by NConnections, announced today the expansion of its revenue-generating hotspot solution to franchisors and franchisees. Franchises...
What To Know About Valentine’s Day Marketing In 2021
Valentine’s Day is nearly here again. Time to roll out the carpet for your next marketing campaign. In 2020, Valentine’s Day spending was expected to reach about $27.4 billion (Statista). That’s a fairly significant jump from 2019 – a total of $6.7 billion difference....
3 Ways Your Business Can Adjust To Shifts In Consumer Behavior
People are always changing. Changing habits, routines, and even brands. Some of these changes are dictated by little things, like deciding to buy from a specific brand because of a good deal. Others are impacted by big events, like the birth of a child forcing parents...
4 Local Marketing Strategies Independent Restaurants Can Win Big With
2020 was a difficult year for independent restaurants. If yours has managed to keep its doors open, you certainly deserve congratulations. But as we continue to navigate these uncertain times, continuing to market your restaurant will help secure long-term success for...
Restaurant Marketing: Which Menu Items Defined 2020?
It’s no surprise to anyone reading this. Menus changed quite a bit in 2020. And not just because of Covid-19. In spite of the pandemic, consumer tastes have continued to evolve. As you plan out your menu for 2021, it’s important to consider what worked in the year...
4 Marketing Trends And Opportunities To Explore In 2021
2021 is here. And a new year means new marketing campaigns to plan. The world of marketing has changed a lot over the last year – perhaps more significantly than any single year I’ve ever witnessed. As we look toward 2021, many of the trends that shape it will be an...
The End-Of-Year Restaurant Update + Marketing Checklist For 2021
As 2020 winds down, it’s time for our final restaurant update of the year. Filled with more downs than ups, it’s been a long, bumpy road for the industry. And while Covid-19 continues to surge across the United States, the delivery of the vaccine is finally underway....
Restaurant Marketing: Which Trends Defined 2020?
2020 wasn’t the year we expected it would be. The restaurant industry was forced to pivot in many ways – some more challenging than others. As we head into 2021, it’s important to stay aware of the latest trends, whether you’re going to take advantage of one or not....
3 Quick Steps To Get More Online Reviews For Your Local Business
When a potential customer searches for your business online, what’s one of the very first things they’ll see? Your reviews. Like it or not, in the modern era, people are conditioned to look at reviews before visiting a new business or making a purchase. Need more...
How Does Restaurant Marketing To Millennials Look Heading Into 2021?
We’ve all been trying to figure out millennials for years now. And there’s a good reason for that. As of July 2019, millennials finally surpassed baby boomers as the largest living generation, according to the Pew Research Center. As we head into 2021, restaurateurs...